These media sources have a slight to moderate liberal bias. They often publish factual information that utilizes loaded words (wording that attempts to influence an audience by using appeal to emotion or stereotypes) to favor liberal causes. These sources are generally trustworthy for information, but may require further investigation. See all Left-Center sources.
- Overall, we rate NBC News Left-Center biased based on story selection and word choices that moderately favor the left and High for factual reporting due to proper sourcing and a reasonable fact check record.
Factual Reporting: HIGH
World Press Freedom Rank: USA 48/180
Founded in 1940, NBC News is the news division of the American broadcast television network NBC, formerly known as the National Broadcasting Company. The division operates under NBCUniversal News Group, a subsidiary of NBCUniversal, in turn a subsidiary of Comcast. The President of NBC News is Noah Oppenheim.
Funded by / Ownership
NBC News is owned by Comcast and funded through advertising.
Analysis / Bias
NBC News is what some call a mainstream media source. They typically publish/report factual news that uses moderately loaded words in headlines such as this: Trump threatens border security shutdown, GOP cool to idea. Story selection tends to favor the left through both wording and bias by omission where they under report some news stories that are favorable to the right. NBC always sources their information to credible sources that are either low biased or high for factual reporting.
A 2014 Pew Research Survey found that 42% of NBC News’ audience is consistently or mostly liberal, 39% Mixed and 19% consistently or mostly conservative. This indicates that NBC is preferred by a more liberal audience.
A factual search reveals that NBC News has failed one fact check.
- The Golden State Warriors basketball team announced on 13 June 2017 that they had unanimously voted to skip a visit to the White House after winning the NBA Championship. – FALSE
Overall, we rate NBC News Left-Center biased based on story selection and word choices that moderately favor the left and High for factual reporting due to proper sourcing and a reasonable fact check record. (5/18/2016) Updated (D. Van Zandt 10/07/2019)