LEFT-CENTER BIAS
These media sources have a slight to moderate liberal bias. They often publish factual information that utilizes loaded words (wording that attempts to influence an audience by appeals to emotion or stereotypes) to favor liberal causes. These sources are generally trustworthy for information but may require further investigation. See all Left-Center sources.
- Overall, we rate the EMC Research as Left-Center Biased based on news stories and polling that moderately favors the left. We also rate them as Mixed Factual pollsters based on a C+ rating in predictive polling.
Detailed Report
Bias Rating: LEFT-CENTER (-2.1)
Factual Reporting: MIXED (4.6)
Country: USA
MBFC’s Country Freedom Rating: MOSTLY FREE
Media Type: Organization/Foundation
Traffic/Popularity: Minimal Traffic
MBFC Credibility Rating: MEDIUM CREDIBILITY
History
The EMC Research is a research organization based in Oakland, California. According to their about page, “Great campaigns don’t just happen. That’s why we offer a full suite of political research and predictive analytics to help your candidates, organizations, and ballot measures succeed..”
Read our profile on the United States media and government.
Funded by / Ownership
The EMC Research is a privately owned company. Revenue is generated through the sales of services.
Analysis / Bias
The EMC Research conducts political research and polling on a wide range of topics, including elections. The website does not publish news.
Polling bias is assessed using Silver Bulletin’s mean-reverted bias metric. For EMC Research, the mean-reverted polling bias is −1.11, indicating a moderate Democratic lean. Under MBFC’s calibrated polling bias scale, a mean bias between -1.0 and -1.5 corresponds to a polling bias score of -3. Polling bias accounts for 70% of the final bias score, while editorial bias accounts for 30%.
Applying MBFC’s weighted formula:
(−3 × 0.70) + (−0 × 0.30) = −2.1
Based on MBFC’s bias classification scale, a final score of -2.1 places EMC Research in the Left-Center category.
Factual reporting is rated Mixed based on a Silver Bulletin grade of C+, indicating fair predictive accuracy and moderate methodological performance.
Failed Fact Checks
- None in the Last 5 years
Overall, we rate the EMC Research as Left-Center Biased based on news stories and polling that moderately favors the left. We also rate them as Mixed Factual pollsters based on a C+ rating in predictive polling. (D. Van Zandt 07/23/2024) Updated (02/13/2026)
Source: https://www.emcresearch.com/
Last Updated on February 13, 2026 by Media Bias Fact Check
Do you appreciate our work? Please consider one of the following ways to sustain us.
or
Left vs. Right Bias: How we rate the bias of media sources