LEFT-CENTER BIAS
These media sources have a slight to moderate liberal bias. They often publish factual information that utilizes loaded words (wording that attempts to influence an audience by appeals to emotion or stereotypes) to favor liberal causes. These sources are generally trustworthy for information but may require further investigation. See all Left-Center sources.
- Overall, we rate the EMC Research as Left-Center Biased based on news stories and polling that moderately favors the left. We also rate them as Mixed Factual pollsters based on a 1.4-star rating in predictive polling.
Detailed Report
Bias Rating: LEFT-CENTER
Factual Reporting: MIXED
Country: USA
MBFC’s Country Freedom Rating: MOSTLY FREE
Media Type: Organization/Foundation
Traffic/Popularity: Minimal Traffic
MBFC Credibility Rating: MEDIUM CREDIBILITY
History
The EMC Research is a research organization based in Oakland, California. According to their about page, “Great campaigns don’t just happen. That’s why we offer a full suite of political research and predictive analytics to help your candidates, organizations, and ballot measures succeed..”
Read our profile on the United States media and government.
Funded by / Ownership
The EMC Research is a privately owned company. Revenue is generated through the sales of services.
Analysis / Bias
The EMC Research conducts political research and polling on a wide range of topics, including elections. The website does not publish news.
FiveThirtyEight, an expert on measuring and rating pollster performance, has evaluated 18 polls by EMC, earning 0.9 stars for accuracy, indicating they are Mixed Factual by MBFC’s criteria. They also conclude that their polling slightly favors the Left with a score of +1.2, which equates to a Left-Center polling bias. In general, EMC is considered moderately accurate and demonstrates a left-leaning bias in polling.
Failed Fact Checks
- None in the Last 5 years
Overall, we rate the EMC Research as Left-Center Biased based on news stories and polling that moderately favors the left. We also rate them as Mixed Factual pollsters based on a 1.4-star rating in predictive polling. (D. Van Zandt 07/23/2024)
Source: https://www.emcresearch.com/
Last Updated on July 23, 2024 by Media Bias Fact Check
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Left vs. Right Bias: How we rate the bias of media sources