These media sources are slightly to moderately conservative in bias. They often publish factual information that utilizes loaded words (wording that attempts to influence an audience by using appeal to emotion or stereotypes) to favor conservative causes. These sources are generally trustworthy for information but may require further investigation. See all Right-Center sources.
- Overall, we rate the London Free Press Right-Center biased based on editorial positions that moderately favor the right and Mostly Factual for reporting, rather than high, due to a failed fact check that was not corrected.
Bias Rating: RIGHT-CENTER
Factual Reporting: MOSTLY FACTUAL
MBFC’s Country Freedom Rating: EXCELLENT
Media Type: Newspaper
Traffic/Popularity: Medium Traffic
MBFC Credibility Rating: HIGH CREDIBILITY
Founded in 1849, The London Free Press is a daily newspaper based in London, Ontario, Canada. It has the largest circulation of any newspaper in Southwestern Ontario.
Read our profile on Canadian government influence on media.
Funded by / Ownership
The London Free Press is owned by PostMedia, which owns several right-leaning media outlets throughout Canada. According to a report in the left-leaning CanadaLand, PostMedia has directed its publications to be more “reliably conservative.” The newspaper is funded through advertising and subscription fees.
Chatham Asset Management, a New Jersey-based hedge fund holds a large equity stake in Postmedia and majority ownership of American Media Inc. which owns the National Enquirer. David Pecker, who owns American Media, Inc. joined the Postmedia board, and then resigned from the board of Postmedia in 2018, due to his involvement of hush payments on behalf of his “friends” including President Trump and Harvey Weinstein.
According to the National Observer, PostMedia is in a downward spiral. After Postmedia announced a $1.4M loss for the last quarter of 2018, Paul Godfrey stepped down as CEO of the Postmedia Network and was replaced by Andrew MacLeod, as of 1/10/2019. Godfrey will remain as executive chair. Godfrey was also criticized for cutting 800 full-time jobs across Postmedia in 2016 while earning an annual salary of $1.7 million. For a list of directors and upper management please see here.
Analysis / Bias
The London Free Press reports news through the use of journalists. There is minimal use of loaded language and all information is properly sourced. Editorially, there is right-leaning bias in story selection and wording.
Failed Fact Checks
- None in the last 5 years,
Overall, we rate the London Free Press Right-Center biased based on editorial positions that moderately favor the right and Mostly Factual for reporting, rather than high, due to a failed fact check that was not corrected. (2/9/2017) Updated (D. Van Zandt 03/10/2023)
Last Updated on June 2, 2023 by Media Bias Fact Check
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