These media sources have a slight to moderate liberal bias. They often publish factual information that utilizes loaded words (wording that attempts to influence an audience by using appeal to emotion or stereotypes) to favor liberal causes. These sources are generally trustworthy for information, but may require further investigation. See all Left-Center sources.
- Overall, we rate TheWrap Left-Center biased due to editorial positions that moderately favor the left. We also rate them Mixed for factual reporting due to occasional use of poor sources, sensationalism and a failed fact check.
Factual Reporting: MIXED
World Press Freedom Rank: USA 48/180
Founded in 2009, TheWrap is a Hollywood news and media site focusing on the business of entertainment and media. TheWrap was founded by Sharon Waxman, former Hollywood correspondent for the The New York Times and was backed by Maveron, a venture capital firm co-founded by Starbucks CEO, Howard Schultz. The Wrap focuses on investigative reporting, columns, criticism and feature writing. According to their about page description:
“The Wrap News Inc. is comprised of the award-winning, industry-leading website with its high-profile newsbreaks, investigative stories and authoritative analysis.”
Funded by / Ownership
TheWrap is owned by The Wrap News Inc. and revenue is derived from advertising.
Analysis / Bias
In review, TheWrap reports news/commentary utilizing sources like Weekly Standard and Daily Beast as well as factually Questionable sources such as Breitbart. They use sensational emotional wording in their headlines and articles, however they usaully cover both sides such as: ” Ann Coulter Says She’s Out of Patience With ‘Emperor God’ Trump”, “Young Turks’ Founder Cenk Uygur Apologizes for ‘Ugly,’ ‘Insensitive’ Old Blog Posts (Exclusive)” and “Trump Attacks CNN; CNN Tells Him How to Do His Job”.
TheWrap is difficult to classify. The individual articles on their website are biased toward both the left and right. However, there is frequent criticism of President Trump such as this: Trump Roasted for Misspelling First Lady’s Name in Tweet: ‘Who the F— Is Melanie?’.
In general, they always source their information, but sometimes those sources are of poor quality. The bottom line, is TheWrap’s sole purpose is to sell ads by getting as many page views as possible. They accomplish this by promoting sensational stories with little regard to political bias.
Overall, we rate TheWrap Left-Center biased due to editorial positions that moderately favor the left. We also rate them Mixed for factual reporting due to occasional use of poor sources, sensationalism and a failed fact check. (M. Huitsing 12/28/2017) Updated (7/27/2019)