These sources have minimal bias and use very few loaded words (wording that attempts to influence an audience by using appeal to emotion or stereotypes). The reporting is factual and usually sourced. These are the most credible media sources. See all Least Biased Sources.
- Overall, we rate Kiplinger Least Biased based on balanced story selection and minimal editorializing of content. We also rate them High for factual reporting due to proper sourcing and a clean fact check record.
Bias Rating: LEAST BIASED
Factual Reporting: HIGH
Country: USA (45/180 Press Freedom)
Media Type: Magazine
Traffic/Popularity: High Traffic
MBFC Credibility Rating: HIGH CREDIBILITY
Founded in 1920 by W. M. Kiplinger, Kiplinger publishes a weekly newsletter, a monthly magazine, and a website focused on business forecasts and personal finance advice. The current editor-in-chief and President is Knight A. Kiplinger. According to their about page, they describe themselves as a “Washington, D.C.-based publisher of business forecasts and personal finance advice, available in print and online.”
Funded by / Ownership
Kiplinger’s was owned by the family for 99 years until 2019 when it was purchased by Dennis Publishing, a U.K.-based media company. Revenue is derived through advertising and subscription fees.
Analysis / Bias
In review, Kiplinger’s publishes news and information related to personal finance and business forecasting. Articles and headlines use minimally loaded emotional language such as this Forgiven Student Loan Debt Will Be Tax-Free. All articles reviewed were properly sourced from credible media outlets or first-person interviews.
Editorially, when reporting on politics, they stick with only topics that are related to business and finance such as this 6 Biden Stimulus Benefits That Pack the Biggest Punch. This article is low biased in wording and factually sourced. As a comparison when reporting on former President Trump’s stimulus they again used mostly neutral language such as this Second Stimulus Check Update: Trump Signs Bill Authorizing Second Round of Stimulus Checks. In general, the news is factual and with little editorial bias in both story selection and wording.
Failed Fact Checks
- None to date
Overall, we rate Kiplinger Least Biased based on balanced story selection and minimal editorializing of content. We also rate them High for factual reporting due to proper sourcing and a clean fact check record. (D. Van Zandt 03/15/2021)