These sources have minimal bias and use very few loaded words (wording that attempts to influence an audience by using an appeal to emotion or stereotypes).  The reporting is factual and usually sourced.  These are the most credible media sources. See all Least Biased sources.

Detailed Report

Bias Rating: LEAST BIASED
Factual Reporting: HIGH
Country: USA
MBFC’s Country Freedom Rating: MOSTLY FREE
Media Type: Organization/Foundation
Traffic/Popularity: Minimal Traffic
MBFC Credibility Rating: HIGH CREDIBILITY

History

Founded in 2001 by businessman Dean Debnam, Public Policy Polling (PPP) is a U.S. Democratic polling firm based in Raleigh, North Carolina.

Read our profile on the United States government and media.

Funded by / Ownership

Dean Debnam owns PPP, and funding is derived from sales of polling data.

Analysis / Bias

In review, Political research firm YouGov found PPP’s gubernatorial polls to have the lowest average margin of error among national firms that polled in at least five gubernatorial races in the month preceding the election. Further, a study by Fordham University found that of 28 firms studied, PPP had the most accurate poll on the presidential national popular vote.

FiveThirtyEight, an expert on measuring and rating pollster performance, has evaluated 462 polls by PPP, indicating they are accurate 80% of the time or High Factual. They also conclude that their polling favors the left with a score of +0.9, which equates to Least Biased in polling. In general, PPP is an accurate pollster that very slightly favors the left (Democratic Candidates).

Failed Fact Checks

• None in the Last 5 years

Overall, we rate Public Policy Polling (PPP) as Least Biased based on polling scores that fall within the balanced range. We also rate them as High Factual based on 80% accuracy in predictive polling. (12/10/2017) Updated (D. Van Zandt 12/27/2023)

Source: http://www.publicpolicypolling.com/