LEAST BIASED
These sources have minimal bias and use very few loaded words (wording that attempts to influence an audience by appeals to emotion or stereotypes). The reporting is factual and usually sourced. These are the most credible media sources. See all Least Biased Sources.
- Overall, we rate E! News as Least Biased based on minimal political editorializing of content. We also rate them as Mostly Factual in reporting rather than High due to reliance on statements from celebrities and entertainers that may be speculative or not factual.
Detailed Report
Bias Rating: LEAST BIASED (-0.8)
Factual Reporting: MOSTLY FACTUAL (2.4)
Country: United States
MBFC’s Country Freedom Rating: MOSTLY FREE
Media Type: TV/Website
Traffic/Popularity: High Traffic
MBFC Credibility Rating: HIGH CREDIBILITY
History
E! News is the digital extension of the E! cable television network, known for entertainment news and celebrity reality shows. The network, launched in 1987, has become a significant source of Hollywood news, reality TV, and red-carpet coverage. E! News is based in Los Angeles, California.
Read our profile on the United States government and media.
Funded by / Ownership
Over the years, E! has undergone various ownership changes and is currently part of the NBCUniversal Cable Entertainment Group, a division of NBCUniversal, itself a subsidiary of Comcast. E! News generates revenue primarily through advertising and sponsored content.
Analysis / Bias
E! News primarily covers celebrity and entertainment news, focusing on celebrity lifestyles and fashion at major events. Their articles prioritize visuals and style over critical analysis, highlighting the glitz, glamour, and gossip of the entertainment industry. They use emotionally charged language in headlines like “How Melissa Rivers’ Fiancé Steve Mitchel Changed Her Mind About Marriage” and “Tearful Kim Kardashian Says Co-Parenting With Kanye West Is “Really F–king Hard” to capture attention and often include sensational or speculative content commonly found in celebrity journalism.
While E! News occasionally reports on political figures, it’s not their primary focus. When they do cover political topics, it’s usually in the context of how they relate to entertainment or celebrity culture, such as “President Joe Biden Publicly Identifies His 7th Grandchild for the First Time” and “Jared Kushner Reveals He Was Diagnosed With Cancer While Working at White House.”
Regarding sourcing, E! Online relies on interviews, press releases, and direct quotes from celebrities and insiders for its sources, but some content may be less substantiated due to the nature of celebrity news and gossip. However, they cite credible sources like People Magazine, NBC News, and the New York Times in their entertainment-focused reporting.
In general, E! News follows a typical entertainment journalism style, prioritizing engaging content. They provide factual information within their domain but often lean towards sensationalism. Although they have not directly failed a fact-check, they sometimes rely on quotes and statements from celebrities that may not always be factual.
Failed Fact Checks
- None in the last 5 years.
Overall, we rate E! News as Least Biased based on minimal political editorializing of content. We also rate them as Mostly Factual in reporting rather than High due to reliance on statements from celebrities and entertainers that may be speculative or not factual. (M. Huitsing 11/22/2023) Updated (10/24/2025)
Source: https://www.eonline.com/
Last Updated on October 24, 2025 by Media Bias Fact Check
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