WJFW – NBC 12 – Rhinelander is rated Right-Center with High factual reporting by Media Bias Fact Check.
RIGHT-CENTER BIAS
These media sources are slight to moderately conservative in bias. They often publish factual information that utilizes loaded words (wording that attempts to influence an audience by appealing to emotion or stereotypes) to favor conservative causes. These sources are generally trustworthy for information but may require further investigation. See all Right-Center sources.
- Overall, we rate WJFW – NBC 12 – Rhinelander as Right-Center Biased based on its story selection and Op-eds, which slightly favor the right. We rate its Factual Reporting as High due to consistent sourcing from reputable outlets and the absence of any known IFCN-verified failed fact checks.
Detailed Report
Bias Rating: RIGHT-CENTER (2.8)
Factual Reporting: HIGH (1.5)
Country: USA
MBFC’s Country Freedom Rating: MOSTLY FREE
Media Type: TV Station
Traffic/Popularity: Minimal Traffic
MBFC Credibility Rating: HIGH CREDIBILITY
History
WJFW – NBC 12 – Rhinelander is a TV Station based in Rhinelander, Wisconsin. They cover local and national news, politics, and sports.
Read our profile on the United States government and media.
Funded by / Ownership
WJFW – NBC 12 – Rhinelander is owned by Rockfleet Broadcasting and primarily funded through advertising.
Analysis / Bias
The WJFW – NBC 12 – Rhinelander website reports local news with minimal bias, highlighting facts and events such as this Lake Tomahawk man faces 10 charges over poisoned beaver carcasses. This story is fact-based and, like all others reviewed, relies on credible sources of information. National stories are derived from the Fox News Network.
Editorially, they do not produce op-eds. However, they do report on political issues with a slight right-leaning bias.
Failed Fact Checks
- None to date
Overall, we rate WJFW – NBC 12 – Rhinelander as Right-Center Biased based on its story selection and political news reporting, which slightly favors the right. We rate its Factual Reporting as High due to consistent sourcing from reputable outlets and the absence of any known IFCN-verified failed fact checks. (D. Van Zandt 06/09/2026)
Source: https://www.wjfw.com/
Last Updated on June 9, 2026 by Media Bias Fact Check
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