Sources in the Conspiracy-Pseudoscience category may publish unverifiable information that is not always supported by evidence. These sources may be untrustworthy for credible/verifiable information; therefore, fact-checking and further investigation is recommended on a per article basis when obtaining information from these sources. See all Conspiracy-Pseudoscience sources.
- Overall, we rate The Purist Magazine a Quackery Level Pseudoscience website based on the promotion of unproven, misleading, and false medical and health information.
Bias Rating: PSEUDOSCIENCE
Factual Reporting: LOW
Press Freedom Rating: MOSTLY FREE
Media Type: Magazine
Traffic/Popularity: Minimal Traffic
MBFC Credibility Rating: LOW CREDIBILITY
Founded in 2017 by Christina Cuomo, The Purist is a health and wellness print magazine and website that has promoted unsupported claims. Christina Cuomo is the wife of CNN’s Chris Cuomo, the brother of former New York governor Andrew Cuomo. According to their about page, “The Purist will help you refine and define the life you seek. Here, you will ﬁnd strength, equilibrium, peace of mind, lots of laughter, and loads of love.”
Funded by / Ownership
The website does not disclose ownership, though Christina Cuomo lists herself as the founder. Display advertising and magazine subscription fees generate revenue.
Analysis / Bias
The Purist divides content into categories such as fitness, beauty, food, style, food, and wellness, to name a few. The majority of articles focus on health and wellness. Articles and headlines do not use loaded wording such as this Do You Have a Food Allergy or Just an Intolerance—How To Tell. The website also frequently covers celebrities such as this Welcome To Selma’s World, discussing Selma Blair’s battle with multiple sclerosis.
The Purist also publishes (Pseudo) science-based information that is not always factual. For example, they promote unproven and dangerous health claims such as detox programs, which are proven impossible through diet. Further, they have promoted biomagnetism as a cure-all, including cancer. Research studies do not support the use of magnets for health benefits. Finally, during Covid-19, Christa Cuomo promoted her own cures and remedies that are not supported by science, such as “broth of cayenne pepper, ginger, and garlic or the lemon and ginger tea or vitamin C.” She also promoted bleach baths, which obviously would have zero effect on a virus inside the body. In general, The Purist promotes quackery level pseudoscience that may be dangerous if a person chooses not to seek qualified medical attention.
Failed Fact Checks
- None by fact-checkers; see above for examples of misinformation.
Overall, we rate The Purist Magazine a Quackery Level Pseudoscience website based on the promotion of unproven, misleading, and false medical and health information. (D. Van Zandt (10/27/2021)
Last Updated on January 12, 2022 by Media Bias Fact Check
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