Americans’ Trust In Media Remains Near Record Low

At 34%, Americans’ trust in the mass media to report the news “Fully, accurately, and fairly” is essentially unchanged from last year and just two points higher than the lowest that Gallup has recorded, in 2016 during the presidential campaign.

Just 7% of Americans have “a great deal” of trust and confidence in the media, and 27% have “a fair amount.” Meanwhile, 28% of U.S. adults say they do not have very much confidence, and 38% have none at all in newspapers, TV, and radio.

Notably, this is the first time that the percentage of Americans with no trust at all in the media is higher than the percentage with a great deal or a fair amount combined.

The percentage of Americans with a great deal or fair amount of trust in the media has not been at the majority level since 2003, but before that – in three readings in the 1970s and seven between 1997 and 2003 – it was the norm.

Americans’ trust in the media remains sharply polarized along partisan lines, with 70% of Democrats, 14% of Republicans and 27% of independents saying they have a great deal or fair amount of confidence.

For the third straight year, most Republicans indicate that they have no trust in the media.

The current level of public trust in the media’s full, fair and accurate news reporting is the second lowest on record.

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