Morning Consult – Bias and Credibility

Morning Consult - Left-Center Bias - Liberal - Progressive - CredibleFactual Reporting: Mostly Factual - Mostly Credible and Reliable


LEFT-CENTER BIAS

These media sources have a slight to moderate liberal bias.  They often publish factual information that utilizes loaded words (wording that attempts to influence an audience by appeals to emotion or stereotypes) to favor liberal causes.  These sources are generally trustworthy for information but may require further investigation. See all Left-Center sources.

  • Overall, we rate the Morning Consult as Left-Center biased based on polling that moderately favors Democratic candidates and reasonably low-biased news reporting. We also rate them as Mostly Factual based on a B- rating in predictive polling.

Detailed Report

Bias Rating: LEFT-CENTER (-4.3)
Factual Reporting: MOSTLY FACTUAL (4.0)
Country: USA
MBFC’s Country Freedom Rank: MOSTLY FREE
Media Type: Organization/Foundation
Traffic/Popularity: Medium Traffic

MBFC Credibility Rating: MEDIUM CREDIBILITY

History

Morning Consult is a nonpartisan digital media and survey research company established in 2013.  The company provides news coverage, survey research, and data technology tools on politics, policy, and business issues.  Morning Consult is the official polling partner of POLITICO, Fortune, New York Times, and Bloomberg News

Read our profile on the United States government and media.

Funded by / Ownership

Morning Consult is owned by Morning Consult Holdings, Inc. Surveys and market research sales generate revenue.

Analysis / Bias

In review, Morning Consult conducts research and surveys for businesses and media outlets using a scientific methodology. The process used is called stratified sampling, a sampling method from a population that can be partitioned into subpopulations. Morning Consult has been praised for accuracy; for example, they predicted Hillary Clinton would win the popular vote by 3%. She won by 2.1%, which was comfortably within the margin of error. 

Polling bias is assessed using Silver Bulletin’s mean-reverted bias metric. For Morning Consult, the mean-reverted polling bias is −3.37, indicating a significant Democratic lean. Under MBFC’s calibrated polling bias scale, a mean bias between -3.0 and -3.5 corresponds to a polling bias score of -6. Polling bias accounts for 70% of the final bias score, while editorial bias accounts for 30%.



Applying MBFC’s weighted formula:
(−6 × 0.70) + (−0 × 0.30) = −4.3

Based on MBFC’s bias classification scale, a final score of -4.3 places Morning Consult in the Left-Center category.

Factual reporting is rated High based on a Silver Bulletin grade of B-, indicating average predictive accuracy and fair methodological performance.

Morning Consult also has a news section that is centered around polling and trends. Typically, there is minimal bias presented such as this: Detroit Debates Deliver Meager Returns for Biden’s Challengers. Further, they typically stray from opinion pieces and focus on evidence-based reporting.

Failed Fact Checks

Overall, we rate the Morning Consult as Left-Center biased based on polling that moderately favors Democratic candidates and reasonably low-biased news reporting. We also rate them as Mostly Factual based on a B- rating in predictive polling. (D. Van Zandt 10/31/2016) Updated (02/20/2026)

Source: https://morningconsult.com/

This poll is for entertainment purposes and does not change our overall rating.

Last Updated on February 20, 2026 by Media Bias Fact Check


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Left vs. Right Bias: How we rate the bias of media sources

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