LEAST BIASED
These sources have minimal bias and use very few loaded words (wording that attempts to influence an audience by appeals to emotion or stereotypes). The reporting is factual and usually sourced. These are the most credible media sources. See all Least Biased Sources.
- Overall, we rate 20/20 Insight as Least Biased based on polling that minimally favors the right. We also rate them as Mixed Factual based on 61% accuracy in predictive polling.
Detailed Report
Bias Rating: LEAST BIASED
Factual Reporting: MIXED
Country: United States
MBFC’s Country Freedom Rating: MOSTLY FREE
Media Type: Organization/Foundation
Traffic/Popularity: Minimal Traffic
MBFC Credibility Rating: MEDIUM CREDIBILITY
History
20/20 Insight is based in Georgia and specializes in market research. They were founded in 2010 by Democratic consultants Jeff DiSantis and Chris Huttman. According to its about page, “Jeff DiSantis and Chris Huttman are veteran Democratic consultants who have worked at the candidate, committee, party and media level of campaigns from President down to the local level. We founded 20/20 Insight in 2010 to bring high quality survey research and campaign consulting at affordable prices to campaigns at all budget levels.”
Read our profile on the United States media and government.
Funded by / Ownership
20/20 Insight is a private company. The sale of surveys and market research generates revenue. They primarily conduct polling for Democratic candidates.
Analysis / Bias
20/20 Insight conducts market research and polling via various mediums. The website does not generally report on politics, but it openly states they support Democrats as Jeff DiSantis is the former Executive Director of the Democratic Party of Georgia.
FiveThirtyEight, an expert on measuring and rating pollster performance, has evaluated 9 polls by 20/20 Insight, earning 1.1 stars for accuracy, indicating they are mixed factually by MBFC’s criteria. They also conclude that their polling slightly favors the Left with a score of +0.4, which equates to Least Biased overall in polling. In general, 20/20 Insights is not always an accurate pollster but demonstrates minimal bias in polling.
Failed Fact Checks
- None in the Last 5 years
Overall, we rate 20/20 Insight as Least Biased based on polling that minimally favors the left. We also rate them as Mixed Factual based on a 1.1-star rating in predictive polling. (D. Van Zandt 01/30/2024)
Source: http://www.2020insightllc.com/
Last Updated on July 1, 2024 by Media Bias Fact Check
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Left vs. Right Bias: How we rate the bias of media sources

