LEAST BIASED
These sources have minimal bias and use very few loaded words (wording that attempts to influence an audience by appeals to emotion or stereotypes). The reporting is factual and usually sourced. These are the most credible media sources. See all Least Biased Sources.
- Overall, we rate the Muhlenberg College Polling as Least Biased based on polling that minimally favors the Right. We also rate them as Mostly Factual pollsters based on a B+ rating in predictive polling.
Detailed Report
Bias Rating: LEAST BIASED (0.7)
Factual Reporting: MOSTLY FACTUAL (2.0)
Country: USA
MBFC’s Country Freedom Rating: MOSTLY FREE
Media Type: Organization/Foundation
Traffic/Popularity: Minimal Traffic
MBFC Credibility Rating: HIGH CREDIBILITY
History
Muhlenberg College Polling is a market research and polling organization based at Muhlenberg College in Allentown, Pennsylvania. According to their about page, “The Muhlenberg College Institute of Public Opinion (MCIPO) conducts scientific-based research related to public opinion at the local, state and national levels.
Read our profile on the United States media and government.
Funded by / Ownership
Muhlenberg College Polling is funded through the University and the Institute of Public Opinion.
Analysis / Bias
Muhlenberg College Polling conducts market research and polling via various mediums. The website does not generally report on politics but does report news on its polls.
Polling bias is assessed using Silver Bulletin’s mean-reverted bias metric. For Muhlenberg College, the mean-reverted polling bias is +0.11, indicating a slight Republican lean. Under MBFC’s calibrated polling bias scale, a mean bias between +0.0 and +0.5 corresponds to a polling bias score of +1. Polling bias accounts for 70% of the final bias score, while editorial bias accounts for 30%.
Applying MBFC’s weighted formula:
(+1 × 0.70) + (0 × 0.30) = +0.7
Based on MBFC’s bias classification scale, a final score of +0.7 places Muhlenberg College in the Least Biased category.
Factual reporting is rated Mostly Factual based on a Silver Bulletin grade of B+, indicating solid predictive accuracy and good methodological performance.
Failed Fact Checks
- None to date
Overall, we rate the Muhlenberg College Polling as Least Biased based on polling that minimally favors the Right. We also rate them as Mostly Factual pollsters based on a B+ rating in predictive polling. (D. Van Zandt 10/30/2024) Updated (02/23/2026)
Source: https://www.muhlenberg.edu/aboutus/polling/
Last Updated on February 23, 2026 by Media Bias Fact Check
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Left vs. Right Bias: How we rate the bias of media sources