LEAST BIASED
These sources have minimal bias and use very few loaded words (wording that attempts to influence an audience by using an appeal to emotion or stereotypes). The reporting is factual and usually sourced. These are the most credible media sources. See all Least Biased sources.
- Overall, we rate The Economist Intelligence Unit as Least Biased based on balanced reporting and minimal editorializing. We also rate them as High for factual reporting due to a clean fact-check record.
Detailed Report
Bias Rating: LEAST BIASED (0.5)
Factual Reporting: HIGH (1.2)
Country: United Kingdom
MBFC’s Country Freedom Rank: MOSTLY FREE
Media Type: Website
Traffic/Popularity: Minimal Traffic
MBFC Credibility Rating: HIGH CREDIBILITY
History
The Economist Intelligence Unit (EIU.com), a division of The Economist Group, specializes in global business intelligence and market insights. A significant aspect of their service is detailed country analysis, which is a key feature highlighted on their website.
Founded in 1843, The Economist is an English-language weekly news magazine edited in London, UK. According to their About page, The Economist “is neither right nor left but a blend of the two, drawing on the classical liberalism of the 19th century and coming from what we like to call the radical center.”
Read our profile on the UK’s Government and media.
Funded by / Ownership
The Economist Intelligence Unit is owned by the Economist Group, which is a British multinational media company. They are primarily owned by the Cadbury, Rothschild, Schroder, Layton, and Agnelli families. The sale of data analysis and research generates revenue.
Analysis / Bias
The content on EIU.com is heavily focused on economic and business intelligence, with a clear emphasis on providing data-driven insights and forecasts. Articles and headlines do not rely on emotional language such as this Monitoring sovereign, currency and banking sector risk. All information is well-sourced.
EIU.com’s country analysis provides in-depth insights into the political, economic, and business environments of various nations, aiding organizations in understanding diverse global markets. Additionally, their financial risk analysis service assesses the economic stability and risks associated with different financial markets. The infectious disease forecasting is another offering that provides information for global health and economic planning, especially in the context of recent global health crises.
In general, the Economist Intelligence Unit is fact-based and presents information with minimal bias.
Failed Fact Checks
- None in the Last 5 years
Overall, we rate The Economist Intelligence Unit as Least Biased based on balanced reporting and minimal editorializing. We also rate them as High for factual reporting due to a clean fact-check record. (D. Van Zandt 12/09/2023) Update (10/29/2025)
Source: https://www.eiu.com/
Last Updated on October 29, 2025 by Media Bias Fact Check
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Left vs. Right Bias: How we rate the bias of media sources