These media sources are moderately to strongly biased toward conservative causes through story selection and/or political affiliation. They may utilize strong loaded words (wording that attempts to influence an audience by using appeal to emotion or stereotypes), publish misleading reports and omit reporting of information that may damage conservative causes. Some sources in this category may be untrustworthy.
- Overall, we rate Ammoland Right Biased based on story selection and editorial positions that routinely favor the right. We also rate them Mostly Factual in reporting based on proper sourcing of non-political stories, however when reporting on political issues they have made an unsubstantiated claim.
Factual Reporting: MOSTLY FACTUAL
World Press Freedom Rank: USA 48/180
Founded in 2008, Ammoland is a pro-gun/2nd amendment website that claims to be “the web’s leading Shooting Sports News Service for the Ammunition, Firearms, Shooting, Hunting and Conservation communities. The current Editor-in-Chief is Fredy Riehl and the website lists all authors.
Funded by / Ownership
The website is owned by Ammoland Inc, based in Sebastian, Florida. It is not clear who owns Ammoland Inc. Revenue is derived by primarily advertising guns and gun related products.
Analysis / Bias
In review, Ammoland typically only reports on the gun industry, guns sports and 2nd Amendment issue. When reporting on non-political issues, Ammoland uses a neutral tone, however when reporting on politics there is strong use of loaded emotional language that favors the right, such as this: March For Our Lives Has A Peace Plan, And It’s A Horror for America. This story is properly sourced to the BBC, Our World in Data and Australian Government statistics. In an op-ed How Can The Left & Right Agree On Guns? Don’t Even Try! They Can’t! there is significant use of loaded emotional language that denigrates the left by routinely calling liberals “Radical Leftists.” This op-ed also does not hyperlink to a single source. In another article, Every Mass Shooting Shares One Thing In Common & It’s NOT Weapons they promote a conspiracy theory that claims that gun manufacturer John Noveske died under suspicious circumstances for exposing the link between prescription drugs and mass-casualty shootings. This has never been substantiated. In general, when reporting on guns and sport, Ammoland is low biased and factually sourced, however when reporting on political issues there is a very strong right leaning bias that is mostly factual.
A factual search reveals they have not failed a fact check.
Overall, we rate Ammoland Right Biased based on story selection and editorial positions that routinely favor the right. We also rate them Mostly Factual in reporting based on proper sourcing of non-political stories, however when reporting on political issues they have made an unsubstantiated claim. (D. Van Zandt 2/7/2017) Updated (9/1/2019)
Left vs. Right Bias: How we rate the bias of media sources
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