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On Monday, scientists revealed some of the reasons for the explosion of hoaxes and lies on social media—an information overload has left consumers unable to discern the good from the bad.
“Our results show for the fist time that low- and high-quality information have the same chances to succeed,” study co-author Diego Oliveira of Indiana University’s School of Informatics and Computing told AFP.
“And such a lack of discrimination is a result of our limited attention and the amount of information (to which) we are exposed.”
Hoaxes and fake news, the team found, are just as likely to go viral as well-sourced, accurate information.