These sources have minimal bias and use very few loaded words (wording that attempts to influence an audience by using appeal to emotion or stereotypes). The reporting is factual and usually sourced. These are the most credible media sources. See all Least Biased Sources.
- Overall, we rate KIRO7.com Least Biased based on minimal editorializing. We also rate them High for factual reporting due to proper sourcing and clean fact check record.
Factual Reporting: HIGH
World Press Freedom Rank: USA 45/180
Founded in 1955, KIRO-TV 7 is a CBS-affiliated television station licensed to Seattle, Washington, United States, and also serving Tacoma. KIRO7.com is the TV News associated website that reports news and station information.
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Funded by / Ownership
KIRO 7 is owned by Cox Enterprises, which is a company that owns numerous newspapers, television stations, and radio stations. KIRO 7 generates revenue through advertising.
Analysis / Bias
In review, KIRO7.com covers news, sports, traffic, weather, and crime for the Seattle and Tacoma area. Articles and headlines rarely use load language such as this: Gov. Inslee orders statewide activation of National Guard amid protests. Many news stories are accompanied by a video from the TV station. National and international news is written by staff reporters as well as the Associated Press.
Editorially, KIRO7.com does not publish opinion pieces, however, they do cover politics with minimal bias such as this: More GOP women seeking office, but winning still in question. In general, the news is reported factually and with minimal bias.
Failed Fact Checks
Overall, we rate KIRO7.com Least Biased based on minimal editorializing. We also rate them High for factual reporting due to proper sourcing and clean fact check record. (D. Van Zandt 6/01/20)